E-commerce is on its peak. Every successful busienss has registered its online presence through websites and there are innumerable busiensses that are thriving on internet only. M-commerce is the new business mantra. SMS services provide you an instant access to the customer to promote your busiesss. Almost every mobile user reads SMSs and often remebers them longer than any other advertisement. Internet and online applications have made it easy to send bulk SMSs instantly to target consumers, at incredible low cost. This has expanded the SMS market very much and businesses are using bulk SMS facility not only to sell, promote products and services but also as an effective customer care tool. Companies are even using SMS facility to conduct their marketing surveys and collect consumer feedback about their product.